Are you looking for ways to improve your content strategy? One way you can do this is by incorporating social media content curation into your plan. But what is content curation? And how can you get started with it on social media? In this article, we’ll answer these...
Are you looking for ways to improve your content strategy? One way you can do this is by incorporating social media content curation into your plan. But what is content curation? And how can you get started with it on social media? In this article, we’ll answer these...
The first quarter of the year is already up. Some of you believe your social media strategy is set. Some may say it’s a “work in progress.” While some are still wondering where to start. However, this piece is for you no matter which category you fall in. You know...
One rule of thumb says that you should post something on Facebook every day. Doesn’t sound too hard, eh? But you also have to consider Twitter, LinkedIn, TikTok, and Instagram. Since posting the same content on all networks isn’t an option, you need to get creative,...
Pricing your social media services fairly can be daunting whether you're the new social media marketing agency on the block or a well-established agency. How much should one charge for a social media post? What about a campaign? Or a social media content strategy? If...
Social media marketing is a crucial part of every brand's digital strategy, but it can be challenging to consistently create fresh and unique content that your audience responds to. But with ChatGPT, marketers can breathe a sigh of relief. This new conversational...
You’ve just finished planning a month’s worth of social media content. You’ve scheduled dates in your calendar, your creative team has their instructions, and you’re about to start posting. The problem? You’re dreading it. It took you a lot of time to plan...
As someone interested in making the most of your social video marketing efforts, you might be struggling to choose between Instagram Reels and TikTok. Which channel is right for you? TikToks go viral easily. So do Instagram Reels. TikToks help to build trust and...
The average institution spends between $429 and $623 on marketing for each enrolled student. Social media in higher education is the most efficient and effective way of using these marketing dollars. Globally, 4.9 billion people use social media (around 58% of the...
We've all heard the saying, "There's power in numbers." And when it comes to social media, that statement is true. I love social media as a tool to amplify your message and connect with people. We talk a lot about social in our certification and courses, as it's truly...
Have you ever scrolled on Instagram and suddenly stopped in your tracks after coming across an incredibly well-put-together profile? You know, the ones with a cohesive aesthetic and carefully curated details that effortlessly draw you in. Well, that's no accident —...
