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Planable is the best client-facing social media tool we've ever used and we've used a lot.
When I started posting on LinkedIn, I was chaotic. I'd post whenever I had time, cross my fingers, and hope for the best. Some posts got thousands of likes. Did they bring pipeline? Zero. Then I'd publish something, get 15 likes and land a demo with a CMO at a major...
Hootsuite vs Buffer — a tough decision when it comes to picking the right social media management tool. Both platforms optimize social media performance through analytics, boost productivity by scheduling posts ahead of time, and bring teams on the same page via...
Hootsuite vs Buffer — a tough decision when it comes to picking the right social media management tool. Both platforms optimize social media performance through analytics, boost productivity by scheduling posts ahead of time, and bring teams on the same page via...
TikTok is more than a tool for in-app interaction. Adding links to your TikTok account is a great tactic for driving traffic to your website, promoting products, and increasing overall engagement. Whether you're a social media manager, business owner, or content...
Any marketer worth their salt knows a well-planned email marketing calendar is key to executing strategy and getting successful marketing campaigns off the ground. Integrating email into your wider content calendar helps you gain a unified view of your efforts and...
Not too long ago, everyone was discussing how email marketing is a thing of the past. Then, digital marketing specialists everywhere realized, and I quote, that "Email marketing is not dead." Frankly, I agree. I've seen firsthand how emails, especially newsletters,...
Branded content is the art of telling a story your audience actually wants to hear, building trust that performance marketing can’t buy. When creating such content, forget the hard sell. Instead, aim to create content so valuable that people would miss it if it were...
Marketing agencies are in their real-time creative work era. Ideas move fast, content moves faster, and deadlines never stop. What can slow them down? Sloppy workflow management. Handling multiple content types, tight timelines, complex client approvals, and endless...
Ever thought about becoming a digital marketing freelancer? Questioning your career is absolutely normal, we're all constantly looking for something better. Whether you're thinking about quitting your day job and trying to become a freelance marketer or you're already...
Are you familiar with social media advocacy? I've seen it emerged as a powerful marketing strategy for any company seeking brand awareness, transparency, and customer trust. But how can a social media advocate benefit your organization? Surprisingly, their influence...
Marketers today wear a lot of hats. You’re expected to plan strategy, build content calendars, launch campaigns, write copy, analyze performance and do it all fast. The average marketer now juggles more than 10 tools daily just to stay on top of it all. The...
You’ve probably come across the idea of a content workflow if you’re working in content creation. It's no secret that top-notch content is the secret sauce for successful marketing in today's digital realm. But let's face it, creating content is no walk in the park....
Create
Schedule
Plan
Engage
Collaborate
Analyze
Approve
