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Right now, TikTok is the place to be for potential customers. So, it’s a no-brainer for businesses to jump on the bandwagon and start reaching the target audience on the trending platform. But posting content on TikTok is one thing. How can you make sure your content...
The state of social media in 2025 is best understood through the numbers. With more than 5.4 billion people using social platforms and handling an average of 7 apps per month, the industry has never been more complex, or more competitive. To cut through the noise,...
The state of social media in 2025 is best understood through the numbers. With more than 5.4 billion people using social platforms and handling an average of 7 apps per month, the industry has never been more complex, or more competitive. To cut through the noise,...
When you launch your very own venture, you have a lot of things on your mind. How to use social media for small business is one of them — and rightfully an important one. The right social media marketing strategy is a powerful tool for growth, brand awareness, and...
Content marketing KPIs provide valuable insights into your content strategy's performance, but let's face it — with so many data streams and metrics available, tracking them can feel like you're drowning in a sea of data. What do you hang on to when searching for...
Ready to break out on your own but feeling stuck? Not sure exactly how to start a marketing business? I understand completely, I've been in that exact position. Launching your own agency or finally going freelance feels like trying to solve a puzzle with missing...
So, you have a digital marketing agency. But how are you doing when it comes to attracting clients? To get clients, you need to generate leads first — and for that, you need a marketing agency lead generation strategy. A balanced mix of short-term and long-term...
![BeReal: an in-depth guide for marketing [+ expert advice]](https://planable.io/wp-content/uploads/2023/05/bereal-marketing.png)
Posting authentic content on social media has the power to open up more selling opportunities, foster deeper customer relationships, and enhance brand loyalty in the long run. But do businesses prioritize authenticity? Unfortunately, the answer is not always yes. Here...
Watermarked TikTok videos are so 2022. Want to create content like a pro? Then, you must learn how to get rid of the TikTok watermark. Removing it is essential if you're looking to repurpose videos for various platforms, enhance video aesthetics, and ultimately...
It's well-known that a trip lasts longer than the days you spend at the destination. The emotional journey meanders through the mind for much longer. When your travel agency content ideas reflect this breadth of feeling, they become more engaging, informative, and...
Agencies and agency founders are super hungry for insights on how to really nail their pitches and proposals. So, I got together with Graham Todd, Co-Director of Spaghetti Agency, and Adam Hempenstall, CEO and Founder of Better Proposals, to pick their brains on the...
“Personalized Video Content Can Be The Marketing Breakthrough Brands Need” Above all, that’s the title of a Forbes report from earlier this year. And it isn’t surprising at all. Videos now top the list of all Marketing content, be it internal comms, ABM, or e-commerce...
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