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Planable is the best client-facing social media tool we've ever used and we've used a lot.
A social media calendar is the unsung hero of Social Media Marketers. It allows you to plan, collaborate, organize and see everything at a glance. Use a calendar, and you'll never again be taken by surprise by that obscure international holiday you wanted to tweet...
Essentially, social media community management refers to the ongoing process of building genuine relationships with your audience. Community managers don't necessarily post content, but rather, they are responsible for creating a space where brands and audiences...
Essentially, social media community management refers to the ongoing process of building genuine relationships with your audience. Community managers don't necessarily post content, but rather, they are responsible for creating a space where brands and audiences...
AI copywriting tools can supercharge your creative team's productivity, streamline editing processes, and ensure your branding is consistent across all your marketing channels — especially when coupled with other AI marketing tools. They can further automate specific...
Brandwatch seems to check all the boxes social media managers may look for at first — it handles content planning, analytics, social media monitoring, influencer marketing, and loads more. But it does lack critical features and is often subject to bugs. So, let me...
Do marketing project management tools help you work faster, cleaner, and more efficiently? The short answer is yes. Marketing is a busy field. There are always multiple projects to juggle, a lot of deadlines to meet, and changes to apply. Many marketing teams also...
Running marketing projects takes some organizational skills. Assets can take longer than expected, feedback may be stalling, and before you know it, the whole timeline goes south. Marketing project management is what gets things done properly and on time. In this...
A well-crafted content marketing strategy isn't just a valuable asset. It's the driving force behind brand visibility, engagement, and growth. Whether you're a seasoned marketer or just setting sail in the vast sea of online content, I've got you covered. Let's...
A solid marketing plan is the difference between randomly posting on social media (and crossing your fingers someone clicks) and driving consistent ROI from every digital campaign. Many businesses rush into disconnected marketing efforts because they're chasing quick...
Content marketing gets people on your side. By consistently meeting audiences where they are with helpful info, it boosts visibility, establishes your brand's authority long-term, and generates a steady stream of leads and conversions. After all, when you provide...
Great campaigns involve input from project managers, SEOs, graphics designers, copywriters, editors, and the list can go on and on — proper content collaboration requires you to bring loads of people on the same page. The good news is that content collaboration tools...
Have you ever had to manage a full project from start to finish? I remember the first time I was put in charge of delivering an important content project. It was stressful. And while I understood what was needed, I was learning about how to build a project management...
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