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Planable is the best client-facing social media tool we've ever used and we've used a lot.
Social media advertising is hardly optional nowadays. With organic reach shrinking, ads help brands stay visible, drive engagement, and convert customers. But there's a lot about ads that doesn't make immediate sense. Which platforms would work for your brand? What...
Editing is an underrated art form, and the sooner we acknowledge that, the better. Similar to how a film wouldn't feel like, well, a film without an editor’s keen eye, that branded tweet would not be as well crafted without the input of several skilled marketers. ...
Editing is an underrated art form, and the sooner we acknowledge that, the better. Similar to how a film wouldn't feel like, well, a film without an editor’s keen eye, that branded tweet would not be as well crafted without the input of several skilled marketers. ...
Content workflow software comes hand-in-hand with smart content production scaling. On the other hand, creating more content puts your content processes to the test: can you deliver on time without compromising on quality? Whether you're an in-house content-focused...
Social media marketing is a powerful tool, but are you monitoring the right social media KPIs to measure success? In this article, I'll highlight the top metrics you should be tracking across all the social media accounts you manage. Once you use this information to...
Browsing through old posts for inspiration. Copy-pasting elements. Flipping through multiple tools for saved hashtags. It all adds up to bite precious time out of your actual content creation process. Templates are a great way to put an end to all of this waste. Plus,...
Daily creating and scheduling social media posts can quickly become a daunting task. Especially when you have so many platforms to update and so much competition to keep up with. Fortunately, you now have the power of AI on your side to keep social media marketing...
Whether you’re an agency-side or freelance social media marketer looking to land new clients, a social media proposal is the first step towards gaining new customers. This important business document shows your prospects what social media-related services you offer...
A well-thought-out restaurant marketing strategy will help you increase revenue, foster customer loyalty, create brand visibility, and build a solid reputation. Targeted promos and seasonal initiatives are great, but every marketing campaign plan needs to be part of a...
Choosing to schedule Facebook Stories instead of posting them on the fly will help you plan and execute a strategy that really sparkles. In my experience, the best way to work on social content is in bulk. That way, you get several visuals and captions ready to go at...
TikTok's pulse is powered by the ebb and flow of its trends. As someone who's practically grown up with the internet as my playground, TikTok holds a special place in my heart. It's where endless scrolling transforms minutes into hours, each chuckle punctuated by a...
We can all agree that social media can be quite addicting. Swipe up, up, and up until you reach the end of the feed. And while you were swiping, a bazillion new posts appear, so you’re back to where you started. But what can break the cycle? What can stop us for a...
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