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You’ve probably come across the idea of a content workflow if you’re working in content creation. It's no secret that top-notch content is the secret sauce for successful marketing in today's digital realm. But let's face it, creating content is no walk in the park....
Brandwatch seems to check all the boxes social media managers may look for at first — it handles content planning, analytics, social media monitoring, influencer marketing, and loads more. But it does lack critical features and is often subject to bugs. So, let me...
Brandwatch seems to check all the boxes social media managers may look for at first — it handles content planning, analytics, social media monitoring, influencer marketing, and loads more. But it does lack critical features and is often subject to bugs. So, let me...
In 2024, the top spots on the search engine results page (SERP) have already been claimed, and the most successful keywords are already in use. Many essential SEO best practices have been implemented by B2B content marketers, leaving limited conversations to explore,...
Looking for a social network that offers state-of-the-art privacy protection, decentralized hosting, and an open-source platform? Mastodon promises all of these features and more. So here is this complete guide to help you get to know this cutting-edge technology from...
I should probably start with an inspiring quote on why learning is important. However, part of me feels like anyone working in the digital space in today’s world deeply understands that it’s not only important to stay updated and constantly learn, but vital. As a...
In the digital advertising world, the main goal for marketers is to capture the attention of their target audience, attract those people, and bring them effortlessly into the sales funnel. One of the most effective ways of doing this is by offering your audience...
Cultivating one good X (Twitter) account with a consistent strategy and an engaged community is hard enough on its own. If you manage multiple accounts or also work across other social media platforms, things can get intense quickly. Twitter management tools can...
ContentCal is a social media tool that allows teams to manage, schedule, and publish social media content. Like any other social media management software, this too has its own advantages and drawbacks, leading many people to shop for ContentCal alternatives. Whether...
Choosing the right Instagram tools for a successful brand toolkit is vital to flawless and smooth Instagram management — especially in times of never-ending content creation. Instagram marketing tools help teams streamline marketing efforts, making it easier to...
![BeReal: an In-Depth Guide for Marketing [+ Expert Advice]](https://planable.io/wp-content/uploads/2023/05/bereal-marketing.png)
Posting authentic content on social media has the power to open up more selling opportunities, foster deeper customer relationships, and enhance brand loyalty in the long run. But do businesses prioritize authenticity? Unfortunately, the answer is not always yes. Here...
Present-day consumers need a solid reason to trust a brand before putting money on the table. This calls for building deeper connections with them so they can easily move down your sales funnels. And what better place to establish healthy relationships than social...
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