Are you familiar with social media advocacy? I've seen it emerged as a powerful marketing strategy for any company seeking brand awareness, transparency, and customer trust. But how can a social media advocate benefit your organization? Surprisingly, their influence...
The Marketing Manager’s Guide to Effective Social Media Advocacy
Are you familiar with social media advocacy? I've seen it emerged as a powerful marketing strategy for any company seeking brand awareness, transparency, and customer trust. But how can a social media advocate benefit your organization? Surprisingly, their influence...
The Complete Guide to Content Development for Content-Oriented Marketing
Fact: content development is the backbone of any successful content-oriented marketing strategy. Another fact: it does look intimidating at first, especially for a new business under a lot of content pressure from all around the market. A carefully crafted content...
How to Build a Content Review and Approval Process You Can Rely on
Do you struggle with maintaining the quality and consistency of your company content? A content review and approval process will help ensure all published content meets quality standards and adheres to your brand guidelines. Without a clear review process in place,...
Our Perfected SEO Workflow for Content Scaling at Planable
Today, I’m going to tell you all about our SEO workflow that fueled our content scaling efforts and helped us get to 80,000 organic traffic per month. After much trial and error, we've nailed an SEO process that enables us to keep track of our content operations, from...
What to Post on Google My Business: 8 Ideas for Any Business Profile
Having a hard time figuring out what to post on Google My Business to boost your online presence and attract more potential customers? Or maybe you’re pondering over content ideas suitable for different business profiles. Look no further! In this blog post, you'll...
Successful Marketing Campaign Management: Your Hands-On Guide
Struggling with marketing campaign management? You're not the only one. A marketing campaign is a massive puzzle with tons of pieces that the campaign manager has to gather. Creativity, audience analysis, analytics, budgeting — there are many factors at play, and...
How to Elevate Your Instagram Game with Seamless Carousel Posts
Instagram carousels have been a feature of the platform for a while now and are growing in popularity. They are very user-friendly and allow multiple images on a single Instagram post. A carousel post is perfect for showing off a product or giving a step-by-step guide...
How to Efficiently Manage Multiple Twitter Accounts in 2024
Are you finding it difficult to manage multiple Twitter accounts and looking for ways to handle them more efficiently? In this article, I’ll discuss how to manage your Twitter handles and schedule tweets, providing you with practical tips to streamline your social...
10 Best Project Management Collaboration Tools for Marketing Teams in 2024
Did you know that project management collaboration tools save the average employee around 498 hours per year? That's a full working month! Project management collaboration tools are essential to increase productivity and ultimately save money. This is especially true...
Business Marketing Social Media
The Ultimate Social Media Management Guide in 2024
Whether you're managing a brand's social media in-house or as part of a social media management agency with multiple clients, you'll need clear directions and processes. Which is precisely what this article will provide. Think of this piece as your social media...