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Planable is the best client-facing social media tool we've ever used and we've used a lot.
When you launch your very own venture, you have a lot of things on your mind. How to use social media for small business is one of them — and rightfully an important one. The right social media marketing strategy is a powerful tool for growth, brand awareness, and...
As a senior SEO specialist, I’ve watched SEO and social media functions operate in silos for too long. I used to chase keywords, backlinks, and rankings exclusively, while our social team focused only on likes, shares, followers and engagement. But in 2026, that...
As a senior SEO specialist, I’ve watched SEO and social media functions operate in silos for too long. I used to chase keywords, backlinks, and rankings exclusively, while our social team focused only on likes, shares, followers and engagement. But in 2026, that...
We can all agree that social media can be quite addicting. Swipe up, up, and up until you reach the end of the feed. And while you were swiping, a bazillion new posts appear, so you’re back to where you started. But what can break the cycle? What can stop us for a...
They say the Insta algorithm doesn't discriminate, but when it comes to jumping on the hottest trends, it could be playing favorites 👀. That's why you can't ignore the latest Instagram Reels trends when you're trying to keep your reach and engagement at an all-time...
Hashtags for Instagram Reels are a crucial part of your social media strategy. Reels with hashtags (compared to those without) bring in 43% more reach and 47% more engagement. They help you reach a wider audience by showing your content to people who don't follow your...
Did you know that the average person spends over 3 hours a day on social media? Yet, many businesses struggle to cut through the noise and truly connect with their audience. What if I told you there's a secret weapon that can amplify your social media efforts and...
Finding Facebook post ideas hard to come by? I know plenty of marketers in the same boat. It's not always easy to find and invest the required resources in creating consistent content for this platform. But it is still worth it. Facebook is the third most-visited site...
Influencer marketing has become a proven growth strategy that’s reshaping how brands connect with audiences. Whether you're launching a new product or trying to expand brand awareness, partnering with the right influencers can drive measurable ROI and audience...
Moderation isn’t just zapping a spammy “DM us to collab” comment here and there. It’s reputation triage in real time. One spicy thread, one bad faith rumor, or one frustrated customer left on read can snowball into something much bigger in an instant. And because...
Is your audience engagement not budging even though you're posting daily? To grow online, you need to expand your focus beyond the visible side of content. Publishing regularly, tracking clicks, and chasing metrics are essential to social media marketing. But audience...
Social media moves fast. Like, blink-and-it’s-a-new-trend fast. So how do you stay ahead without constantly doomscrolling or living on TikTok “for research”? One word: newsletters. The right newsletter is like a savvy internet friend who’s doing the scrolling for you....
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