It’s no secret that social media favors visual content. Because of that, Instagram remains a critical medium for marketers. Instagram allows you to share engaging photos of your business and connect with costumes while pursuing new audiences. Whatever your business...

Have you tried the Instagram collab feature yet? Instagram introduced its collab posts ((known as joint posts as well) back in June 2021, and they became an incredibly efficient tool used by many brands, creators, and influencers. The new feature enables you to...

Instagram carousels have been a feature of the platform for a while now and are growing in popularity. They are very user-friendly and allow multiple images on a single Instagram post. A carousel post is perfect for showing off a product or giving a step-by-step guide...

Instagram stories. They’re so ubiquitous now that it’s easy to forget there was a time when Instagram simply didn’t have these fleeting photos or videos. Instagram stories are a great way for brands and influencers to reach people in a manner that’s more personal and...

Does your marketing team have an Instagram content calendar figured out for 2025? If you're an avid Instagram marketer, you know a calendar is the ultimate answer to your content woes. Planning your IG content in advance helps you tackle the most significant...

When Instagram introduced Reels in 2020, people around the Internet were quick to dismiss them as a mere afterthought in response to TikTok’s titanic rise in that same period. And honestly, who can blame them? Just listen to this pitch from Instagram: Reels invites...

Instagram stories might look simple, but don't let them fool you — they're a powerful part of a social media strategy. Instagram Story templates help you produce high-quality content daily, leveraging the visibility boost of daily posting. Templates are easy to use,...