Are you familiar with social media advocacy? I've seen it emerged as a powerful marketing strategy for any company seeking brand awareness, transparency, and customer trust. But how can a social media advocate benefit your organization? Surprisingly, their influence...
The Marketing Manager’s Guide to Effective Social Media Advocacy
Are you familiar with social media advocacy? I've seen it emerged as a powerful marketing strategy for any company seeking brand awareness, transparency, and customer trust. But how can a social media advocate benefit your organization? Surprisingly, their influence...
5 Ideas for Tweets that Boost Exposure for Your Business
X (formerly Twitter) is a social media platform that allows brands to establish a brand identity, reach a wide audience, monitor trends, resolve issues, market their products, and more. Additionally, premium accounts on X can now post long-form content, increasing the...
7 Outstanding SaaS Marketing Campaign Examples and Key Takeaways
The SaaS market has grown tremendously over the years with no signs of slowing down. While this indicates more business opportunities for SaaS firms - it also means massive competition. Wondering how to gain an edge in the competitive digital landscape? Building a...
The Best 6 Metricool Alternatives for Smooth Social Media Management
Metricool alternatives help social marketers boost productivity and stay on track regardless of the number of channels, clients, and approvals involved. Marketing teams use social media automation tools like Metricool for many reasons, the core being to stay in...
9 AI Content Creation Tools to Power Up Your Marketing Strategy
Not so long ago AI generated content seemed like a page from a sci-fi story. Now, it's a daily part of your feed. AI content creation tools have quickly gone from personal curiosity and testing to becoming integral for content marketers' toolkits. Imagine that your...
How to Get More Views on TikTok in 2024: Tips for Growth
TikTok has become the fifth most popular social networking app, ahead of Snapchat, Twitter, and Pinterest in six years. It has nearly 700 million monthly active users (MAU). The hook that attracts visitors is the short, easy-to-digest, and entertaining video content....
2024’s Holiday Marketing Trends: A Forward Perspective
Holiday shopping seasons are significant periods for marketers to make a lasting impact. As we look toward 2024, learning how to stay ahead of the curve is crucial. You can do that by applying emerging holiday marketing trends. In this article, we're taking a look at...
Social Media Images Sizes & Ratios: Your 2024 Guide
Creating a captivating image is all about blending different elements seamlessly. Just think about it – you might put together an amazing image, but if you forget to fine-tune it for the right sizes, you're flirting with the danger of ending up with distorted or...
8 Sprout Social Alternatives For Every Agency Budget in 2024
Are you seeking Sprout Social alternatives that offer more affordable plans, faster customer support, and smoother internal publishing and approval processes? There are plenty of social media management tools on the market that are diverse in their features, budget,...
How to Schedule Tweets for Free (the Easy Way)
Maybe you're managing a Twitter profile for a business or organization and want to ensure that your tweets are spaced out evenly throughout the day. Or perhaps you're planning for a big event and want to ensure that your followers don't miss any of your updates....