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Facebook carousel posts are your best friends for showcasing products and storytelling in multiple images within one post. Knowing how to post a carousel on Facebook allows you to tell more without overwhelming your audience. In this article, you'll find two easy ways...
Have you ever tracked the amount of time you spend on content creation versus content distribution? Look closer and you might notice how lopsided the two are. While a world of effort goes into researching, writing, editing and getting approval for your content, not...
Have you ever tracked the amount of time you spend on content creation versus content distribution? Look closer and you might notice how lopsided the two are. While a world of effort goes into researching, writing, editing and getting approval for your content, not...
A well-written press release gets attention from all the right people, increases organic reach, and allows you to build your brand narrative. It solidifies credibility as your company's legacy becomes visible from a succession of press releases over the years, but...
2024 has been quite a rollercoaster ride for small businesses so far. Trends pop up and tech races forward, so there's a constant stream of fresh avenues for you to explore. It's a perfect time to mix things up, test new ideas, and discover what clicks with your...
Have you ever felt like your stakeholders’ expectations for social media are a little bit misaligned? In some cases, perhaps more than a little bit. My agency, Creative Solutions, has been around for 10 years and we’ve experienced this plenty of times, especially in...
Most social media managers use the data gathered by social media analytics tools to report on performance. But this is just the first step. Reports are only worthwhile if you understand why the results are important and what they’re telling you. That’s where social...
The world of content creation is becoming more and more diverse. From YouTube videos, Instagram photos, and podcasts to live streaming on Twitch; there’s an entire plethora of digital creators building careers out of sharing content with their audience. A lot has...
Struggling with beating your competitors on social media? Many of us do which is why I wanted to share some thoughts and knowledge on analyzing your social media competitors. Enjoy reading! Whether your competitor is a huge corporation or a small company, you need to...
Video has been a key trend in social media for a few years now. More and more businesses are finding the value of using video as part of their social media strategy: videos are much more likely to get great engagement compared to posts with photos alone. In the past,...
Integrated content marketing is essential for any brand that wants to be on the map. It's an audience-centered strategy that considers where people already are, what they need, and how a brand can offer them a consistently positive experience. A solid strategy for...
It's well-known that a trip lasts longer than the days you spend at the destination. The emotional journey meanders through the mind for much longer. When your travel agency content ideas reflect this breadth of feeling, they become more engaging, informative, and...
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