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Planable is the best client-facing social media tool we've ever used and we've used a lot.
Analytics are essential when it comes to optimizing your Facebook presence, but Meta Business Suite often makes getting the simplest information difficult. And sometimes downright frustrating. If you're looking to get Facebook insights from tools with friendlier...
I usually start these articles by poking fun at the very field I’m working in. This time, though, I’m going to level with you – social media mistakes happen. You know it, and I know it. The more people managing multiple social media accounts, the greater the chance of...
I usually start these articles by poking fun at the very field I’m working in. This time, though, I’m going to level with you – social media mistakes happen. You know it, and I know it. The more people managing multiple social media accounts, the greater the chance of...
Facebook management tools are irreplaceable when it comes to truly taking control over your presence on the platform. Native tools are overcomplicated and mediocre functionality-wise, so social media managers usually opt for third-party software. Such tools help your...
What does it take to standout in the marketing world? Meet the 2024 trailblazing agency founders who are both dreamers and doers. They're redefining content marketing and beyond with bold strategies and a fearless approach. They're not just keeping up with trends,...
Are mistakes sneaking into your marketing materials? Is your document review in need of a refresh? Having a solid document approval process is key to catching errors and making sure everything is spot-on. It helps your team carefully review content, design, and...
As someone interested in making the most of your social video marketing efforts, you might be struggling to choose between Instagram Reels and TikTok. Which channel is right for you? TikToks go viral easily. So do Instagram Reels. TikToks help to build trust and...
With one billion active monthly Instagram users and 83% of these using it to discover new products/services, selling on Instagram is a no-brainer for small business owners wanting to boost sales from their Instagram marketing strategy. Instagram users who love to...
Constantly switching contexts. Jumping from one app to another, adjusting to a new interface, finding your way through different metrics. I'm sure I don't have to sell you on the concept of brain fatigue and loss of productivity due to all this. It's all very familiar...
When my brother and I started our video and social media marketing agency back in 2015, our content honestly looked and sounded like it was recorded on a potato. It was such bad quality. The content was also very selfishly focused around us and the messages we wanted...
There's no digital marketing without an effective Facebook marketing strategy. The social media giant has gone through controversies, rebrandings, and rumors of downfall, but it remains the most popular network worldwide. For all social media managers out there...
Most social media managers use the data gathered by social media analytics tools to report on performance. But this is just the first step. Reports are only worthwhile if you understand why the results are important and what they’re telling you. That’s where social...
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