Nowadays, there’s a strategy for anything. It almost feels like professionals don't move a finger without having a strategy in place. Or at least they claim they don’t. This means execution is only one crucial step in the big marketing scheme, and it only happens...
![Top 5 Marketing Concepts with Examples [2023]](https://planable.io/wp-content/uploads/2022/01/top-marketing-concepts.png)
Nowadays, there’s a strategy for anything. It almost feels like professionals don't move a finger without having a strategy in place. Or at least they claim they don’t. This means execution is only one crucial step in the big marketing scheme, and it only happens...
GatherContent is a platform that helps marketers manage their content strategies and workflows. But the content operations platform has its limitations: it’s on the pricey side, and the features don't check all the boxes for some teams. There are plenty of...
Ever had that moment where you can't keep track of your content organization? When do you wish for smoother internal workflows, visual content calendar, team collaboration, and feedback processes? I've been there too. But I've cracked the code on this one and...
Have you ever tracked the amount of time you spend on content creation versus content distribution? Look closer and you might notice how lopsided the two are. While a world of effort goes into researching, writing, editing and getting approval for your content, not...
Eager to implement impactful and memorable marketing campaigns? Learn how to craft a strategic marketing campaign plan that aligns stakeholders and optimizes channel distribution, ensuring goal achievement. Without a plan supported by a content calendar, marketing...
While social media is an inherently collaborative medium, you'd be surprised by how often its "collaboration" component gets lost in the ether. Usually, somewhere between spreadsheets and eternal email threads while juggling multiple social media accounts. Social...
Planning your Instagram feed should be an essential step of your social media strategy. Regardless of your field of activity, Instagram can be a gold mine in terms of reaching the right audience and converting visitors to users. That is, if used correctly. This...
Why do you need a social media strategy for your business? After all, you’ve got a ton of to-do lists to get through and targets to meet. Your time is precious, and you’re beginning to feel overwhelmed by it all! If you’re looking for a way to increase website...
Pricing your social media services fairly can be daunting whether you've just started your social media marketing agency or you're a well-established agency. How much should one charge for a social media post? What about a campaign? Or a social media content strategy?...
Today, we’re going to talk about the one thing that, when done correctly, can mean the difference between good social media marketing and, well, not bad, but misguided social media marketing. I’m referring to social media content pillars: the what, why’s, the how’s,...
