Nowadays, there’s a strategy for anything. It almost feels like professionals don't move a finger without having a strategy in place. Or at least they claim they don’t. This means execution is only one crucial step in the big marketing scheme, and it only happens...
![Top 5 Marketing Concepts with Examples [2023]](https://planable.io/wp-content/uploads/2022/01/top-marketing-concepts.png)
Top 5 Marketing Concepts with Examples [2023]
Nowadays, there’s a strategy for anything. It almost feels like professionals don't move a finger without having a strategy in place. Or at least they claim they don’t. This means execution is only one crucial step in the big marketing scheme, and it only happens...
8 Best GatherContent Alternatives to Boost Content Collaboration and Workflow
GatherContent is a platform that helps marketers manage their content strategies and workflows. But the content operations platform has its limitations: it’s on the pricey side, and the features don't check all the boxes for some teams. There are plenty of...
How to Develop an Effective Content Organization System (and 5 Tools to Help You)
Ever had that moment where you can't keep track of your content organization? When do you wish for smoother internal workflows, visual content calendar, team collaboration, and feedback processes? I've been there too. But I've cracked the code on this one and...
The Content Distribution A to Z Guide for Marketers in 2023
Have you ever tracked the amount of time you spend on content creation versus content distribution? Look closer and you might notice how lopsided the two are. While a world of effort goes into researching, writing, editing and getting approval for your content, not...
5 Steps to a Complete Marketing Campaign Plan + a Template to Get You Started
Eager to implement impactful and memorable marketing campaigns? Learn how to craft a strategic marketing campaign plan that aligns stakeholders and optimizes channel distribution, ensuring goal achievement. Without a plan supported by a content calendar, marketing...
Productivity Social Media Tools
Succeeding in Social Media Collaboration in 2023
While social media is an inherently collaborative medium, you'd be surprised by how often its "collaboration" component gets lost in the ether. Usually, somewhere between spreadsheets and eternal email threads while juggling multiple social media accounts. Social...
Plan & Preview Posts with an Instagram Feed Planner in 5 Steps
Planning your Instagram feed should be an essential step of your social media strategy. Regardless of your field of activity, Instagram can be a gold mine in terms of reaching the right audience and converting visitors to users. That is, if used correctly. This...
How to Create the Best Social Media Strategy in 2023
Why do you need a social media strategy for your business? After all, you’ve got a ton of to-do lists to get through and targets to meet. Your time is precious, and you’re beginning to feel overwhelmed by it all! If you’re looking for a way to increase website...
Social Media Pricing: How Much to Charge for Social Media Management in 2023
Pricing your social media services fairly can be daunting whether you've just started your social media marketing agency or you're a well-established agency. How much should one charge for a social media post? What about a campaign? Or a social media content strategy?...
How to Apply Social Media Content Pillars to Your Strategy in 2023
Today, we’re going to talk about the one thing that, when done correctly, can mean the difference between good social media marketing and, well, not bad, but misguided social media marketing. I’m referring to social media content pillars: the what, why’s, the how’s,...