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Planable is the best client-facing social media tool we've ever used and we've used a lot.
You already live and breathe social media, maybe you’ve helped brands grow on TikTok, managed campaigns for influencers, or just know how to make content go viral. Now, you're ready to turn that passion into a real business. But creativity alone isn’t enough. Without...
Is your audience engagement not budging even though you're posting daily? To grow online, you need to expand your focus beyond the visible side of content. Publishing regularly, tracking clicks, and chasing metrics are essential to social media marketing. But audience...
Is your audience engagement not budging even though you're posting daily? To grow online, you need to expand your focus beyond the visible side of content. Publishing regularly, tracking clicks, and chasing metrics are essential to social media marketing. But audience...
Creating a marketing calendar is essential. Your marketing strategy doesn't stand a chance without it - you might as well try to build a house without a blueprint. What seems like a simple task at first quickly becomes a tangled mess of deadlines, overlapping...
What did it look like? The day you realized your teams need workflow management software. Was there a collaboration issue or a feedback session that lasted forever? Maybe time management caused trouble again? I bet it actually wasn't a single day but multiple days and...
Does your team waste precious time organizing and sharing marketing assets? Are you often confused between countless folders and multiple versions of the same document? It's probably time to evaluate and update your marketing asset management process. Marketing asset...
With TikTok accounts still receiving among the highest average engagement rates out of all social media networks, this social media platform is the place to be to skyrocket your brand awareness. But the network is pretty hectic and it's easy to lose the algorithm's...
A sharp hashtag strategy is your gateway to discoverability. Hashtags help categorize your content, connecting it to relevant communities and conversations and fostering brand exclusivity. But if you manage multiple social media accounts across different platforms,...
A marketing planner is an incredibly useful asset for any marketer. A single source of truth for the whole team, it helps you stay on track and maximize the impact of your efforts. Whether you're dealing with one blog post a week or a multi-staged cross-department...
Content scaling always gives me a mix of emotions. It's exciting and daunting in equal measure. Part of me thinks we're already putting out so much — how can we produce more content without losing quality or sanity? That's why I'll only consider content scaling when I...
Proving your social media return on investment (ROI) can be a challenging process. But proving your value as a social media manager goes beyond numbers. It means showing that your work isn’t just "posting stuff", but driving brand awareness, community engagement, and...
Social media is not just difficult to avoid, it’s omnipresent. Even people that have quit smartphones watch the occasional YouTube video. Or use LinkedIn for work. And where there’s social media, there are influencers. Love them or hate them, it’s quite obvious...
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