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Planable is the best client-facing social media tool we've ever used and we've used a lot.
Social media cross-promotion lets you take great content and give it a second or third life, amplifying your reach across platforms and in front of new audiences. When you adapt your message for each channel, you create a ripple effect that boosts visibility and...
I’ve led social media teams at Oracle and Uber, and now I am the CMO at Planable. Across every team size, one pattern keeps showing up: the social media approval process breaks as you scale. I've watched the same frustration surface in agencies, in-house teams, and...
I’ve led social media teams at Oracle and Uber, and now I am the CMO at Planable. Across every team size, one pattern keeps showing up: the social media approval process breaks as you scale. I've watched the same frustration surface in agencies, in-house teams, and...
With 10 million signups in the first 7 hours after launch, Instagram’s text-based app Threads reached 100 million users in just 5 days, and is now approaching the 190 million users mark. Launched in July 2023, Threads has rapidly become the most popular alternative to...
Many times, social media marketers have to manage multiple Facebook accounts, and it's just not fun. Switching between multiple accounts, changing pages, and always staying on top of every feed — that's how you get anxious and, eventually, make mistakes like posting...
Maybe you're managing a Twitter profile for a business or organization and want to ensure that your tweets are spaced out evenly throughout the day. Or perhaps you're planning for a big event and want to ensure that your followers don't miss any of your updates....
If you’re using Agorapulse, you likely rely on it for publishing, engagement, and reporting. Features like the unified inbox and approval workflows make it popular with solo marketers and small teams. But its value has shifted, with rising prices, missed posts, and...
Does your marketing team have an Instagram content calendar figured out for 2025? If you're an avid Instagram marketer, you know a calendar is the ultimate answer to your content woes. Planning your IG content in advance helps you tackle the most significant...
When Instagram introduced Reels in 2020, people around the Internet were quick to dismiss them as a mere afterthought in response to TikTok’s titanic rise in that same period. And honestly, who can blame them? Just listen to this pitch from Instagram: Reels invites...
Today, we’re going to talk about the one thing that, when done correctly, can mean the difference between good social media marketing and, well, not bad, but misguided social media marketing. I’m referring to social media content pillars: the what, why’s, the how’s,...
Statusbrew is a strong social media and content collaboration tool, but it does have its setbacks. Users looking for Statusbrew alternatives mention that the learning curve is steep, the mobile app can be clunky, analytics lack flexibility, and setup takes time....
RecurPost has earned its place as a go-to tool for social media scheduling, especially for small businesses and entrepreneurs who want to save time by recycling evergreen content. But like any platform, it isn’t perfect. Some users find its dashboards not very...
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