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Cross-posting social media in 2025: the complete guide

Cross-posting social media in 2025: the complete guide

Some say cross-posting social media posts is not original content. I say it can only be considered unoriginal if you use it wrong. Managing multiple social media platforms is time-consuming. With so much effort put into each piece of content, most teams can’t afford...

7 Ways Social Media Managers can Prevent Burnout

7 Ways Social Media Managers can Prevent Burnout

147 minutes per day. That’s the average daily social media usage of internet users worldwide. It might not look like a lot, but that’s over one month of non-stop social media usage per year. That number is significantly higher for social media managers, which...

20 Dumb Tweets and Twitter Fails to Make Your Day

20 Dumb Tweets and Twitter Fails to Make Your Day

After so much educational and helpful content, we thought we all deserve some laughs. So in an effort to make your day, we rolled up our sleeves and searched the internet for dumb tweets that have us scratching our heads wondering: “How? How in the world did that make...

The Case for (and Against) AI in Content Marketing

The Case for (and Against) AI in Content Marketing

It seems like you can't go to marketing Twitter without stumbling into AI discourse. As the founder and CEO of Planable, the content collaboration tool, I've been following the debate closely. So thought I'd share my own thoughts on the actual benefits and drawbacks...

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