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Planable is the best client-facing social media tool we've ever used and we've used a lot.
A social media approval process is the foundation of great social media teams. It simplifies and empowers collaboration. It helps Social Media Managers involve multiple people with various points of view, backgrounds, product knowledge, and audience insights. Use a...
Have you ever tracked the amount of time you spend on content creation versus content distribution? Look closer and you might notice how lopsided the two are. While a world of effort goes into researching, writing, editing and getting approval for your content, not...
Have you ever tracked the amount of time you spend on content creation versus content distribution? Look closer and you might notice how lopsided the two are. While a world of effort goes into researching, writing, editing and getting approval for your content, not...
Unless you've been living under a rock for the last 60 years, you know that the Super Bowl is the most viewed sporting event in America. But it's not just the USA who's paying attention. The whole globe turns its gaze on this ultra-commercialized annual event. And...
If you're just starting out, building your brand may seem a gigantic task, a brand awareness strategy is vital to grow your business and it's easy when you do it the right way. If you run an established business, you can look back at your brand awareness strategy and...
Hiring a digital marketing manager is a challenge. An exciting challenge. But still, a challenge. The way new hires are recruited and onboarded has a ripple effect in our culture, our results, and our bottom line. Define the needs right. Recruit responsibly. Onboard...
We’ve said it before and we’re saying it again—working in digital marketing isn’t easy. A day—scratch that—an hour doesn’t go by without a new release, feature, algorithm change that affect your strategies and campaigns. Keeping up is hard and remaining a relevant...
I looove everything about Instagram and besides Reddit it’s basically the only one social platform I’m visiting frequently. It’s fun, refreshing, engaging and I feel up to date with everything that’s happening in the world, my friends, and favorite brands or...
Do you know what the main types of marketing are? Drawing a line between offline and online business promotion is far from the main classification. To understand the principle, you need to know what inbound and outbound marketing are. You may have already heard these...
When you’re seeking information about SEO, social media, or content marketing, there are a host of marketing blogs to choose from. But, it can often feel like everyone and their brother is trying to teach or sell you something. And with so many options on the web,...
If you’re just starting out or if your business is going global, chances are you need to merge some of your Facebook pages. And let me tell you, this is not a trivial task that requires two clicks. That’s what I was expecting. Instead, this process got me my first...
What are your Instagram followers really saying? I’m sure you’re talking to your audience and hopefully, some of them are replying (in the comments), but this doesn’t tell you the full story. A 2018 report tells us that the average engagement rate on Instagram is...
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